TOOLS OF THE TRADE

Exclusive Retailer Resources

The right tool makes the job easier

We’re proud to support members of our Split Shift crew with an exclusive tool belt filled with resources and insights designed to help your store see success in serving the PNW’s hardest working coffee brand. Below you’ll find information on a wide array of topics from gaining customer loyalty, to equipment maintenance, to social media success and more. Click the hyperlink below to go directly to your tool of choice or simply scroll down to browse them all.

 

Expand your coffee offerings

Gain more brand awareness inside your store by offering our full lineup of retail Split Shift products while addressing a wider array of shopper needs.

 
 

Ready to Drink cold Brew

Cold coffee consumers are breaking the rules when it comes to day-parts, choosing to drink their coffee all day long. This is why our new Split Shift Cold Brew is the perfect addition to your beverage cold case, open air cooler, or anywhere grab-and-go options are available in your store! Sweetened and unsweetened varieties of our Swift Kick signature roast truly do pack a kick with over 320mg of caffeine. Just like the rest of our coffee, Split Shift Cold Brew is roasted, brewed, and canned right here in the Pacific Northwest.


Grocery Pack Ground Coffee

Did you know that nearly 50% of all coffee consumption takes place at home? Make sure your customers are brewing their favorite Split Shift coffee by offering our 12oz retail packs of ground coffee, available in both Original and Midnight Oil roasts. Research shows that brand recognition and loyalty grow when a product is shared within a household, which will keep your customers coming back for more. Our complimentary display perfectly fits a full case of each variety while offering you the flexibility to merchandise in your grocery set or on the coffee counter.

Tech Talks

A library of instructional and educational videos featuring our expert team of equipment technicians, designed to help you keep your coffee equipment running in tip top shape.

Ep #1: Cappuccino Machine Upkeep

Java Tech Jay offers advice to tackle leaks that may result from hard water deposits.

 

EP #2: Brewer Volume Trouble shooting

Java Tech Jay explains how your brewer spray head regulates brew volume and offers tips for keeping things consistent.


 

Be Social

Make sure your store stays top of mind by utilizing our tools for social media success

 

Getting started

Not sure where to start with social media? Consider this your operator’s manual. We’ll walk you through the process of setting up your accounts step by step. Just click the link below.

Branded Image Bank

With social media, finding great photos is half the battle. We’ve got you covered with images that not only feature Split Shift products, but communicate our brand story and culture. Click the link below to access our exclusive bank of images.

Tips & Best practices

With your accounts set up, it’s time to grow your following. We’ve assembled a topline list of basic actions you can take to maximize your social media efforts.

Attention-grabbing graphics

 

We make this look good

Let your customers know, loud and proud, that you carry the hardest working coffee around. One of the best ways to do this is with signage and graphics strategically placed both inside and outside your store. Choose from our stock signage options or work with our expert team of designers to customize graphics for your location. Talk to your Harbor Rep for more information.

 
 
 

Keep ‘em coming back

tools that encourage repeat purchases and customer loyalty

 

Stamp card program

What better way to build loyalty than to reward good behavior? Offer your customers a free cup of coffee once they’ve purchased five and keep them coming back. Your participation in the program comes with 500 cards, a stand to merchandise them, and a Split Shift diamond stamp.

PLUS, free coffee for your customers means free coffee for you! Turn in 120 fulfilled stamp cards to receive a case of coffee for free! Contact your sales rep for more information.

branded travel mugs

Encourage your customers to fill their cup over and over again with this unique ceramic travel mug. A free fill with purchase and discounted refills for your customer and double margins for you make for a win-win situation.

Mugs ship in a 12-count case and are available to purchase at any time. Just add item# 3291000 to your next weekly order.